How to Make Your Income Opportunity for a Home Based Business Successful
Finding an income opportunity for a home based business is not the hard part. Home based business opportunities exist everywhere and the majority of them will work if you truly want a legitimate home business. The difficult part is finding the right entrepreneur training to get the legitimate opportunity to work.In order to succeed, you will need two things: knowledge of the sales process, and a qualified mentor/coach.9 Steps of the Sales ProcessMost Internet marketers lose loads of sales due to their inexperience with the sales process. Even successful salespeople are not always aware of the steps and it costs them in sales. You must take all the steps in order or the person will not buy from you. It is as simple as that. You must follow each step to achieve the sale.1. First, you must set goals for everything you do. • Why are you writing the e-mail? To make a sale, to gain rapport, to brand yourself, etc.• Why are you running the promotion?• What is the purpose of the blog/webpage/article?2. The second step is selling yourself.• Many people practice branding but they do not know why. Branding is selling yourself.• You must have rapport to make a sell• The prospect must like you in order to buy.• Skip this step and the prospect will buy from someone else.3. Third, you must truly understand your target market• You have to ask the prospect questions• You must ascertain what their problem might be4. Fourth, you and the prospect must agree on the problem• You cannot sell a solution to a problem unless they agree about what the problem is• Once you know the problem, you can offer one of your products as a solution5. Fifth, you must sell the company• The prospect needs to be sold on why they should buy the product from Company A versus Company B• Miss this step and they will buy the solution from another company• Generally, in affiliate marketing this is handled for you6. Sixth, you must sell the prospect on the product• Once you have sold yourself and the company, you must tell them why they need your product• Only sell the product which offers a solution to their problem7. Seventh, you must ask the prospect for a commitment• The commitment may be clicking to another page or providing an e-mail address• It could be clicking for a free product or joining an opt-in list8. The final step in making a sale is asking for the sale.9. The last step of the sales process is reviewing the process and determining where it could be made better.A Qualified Mentor/CoachYou could spend months or even years learning how to do research to find out which products sell and which products don’t. You could also flounder around trying to improve your copywriting skills and determining how to gather the needed information. Alternatively, you could cut through the hard part and get a qualified mentor who will teach you everything you need to know. This will greatly increase your chances of turning your income opportunity for a home based business into a success much faster.
